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  1. Dale Earnhardt4:51
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Current Video:NASCAR on FOX: All about the fans|

NASCAR on FOX analyst Jeff Hammond talks about how NASCAR can improve the fan experience.

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Automatically Generated Transcript (may not be 100% accurate)

Good morning mr. Phelps. And I always wanted to do that with -- Mission Impossible. Is sometimes you know when you look. What goes on our and our sport of NASCAR you wonder tap into the Mission Impossible and weren't going well it's it's votes. About the things. Earlier this week I was asked what was one thing that we can do NASCAR that would help you know as far as ratings as far as candidates. And it was about the competition. Wasn't about the glamour glitz and the pre race wasn't even about. All the stuff you -- that cross in and dad are between her and look at. To me the most important thing we can do. He's really connect. The sport of NASCAR to her -- and everything as well. -- they're doing in sports making an -- NASCAR and college teams that make it yes. But the key element I think we're missing here has to be with the pain in action with the drugs. I do a lot of appearances. And gutless but it discount tire we do quite a few appearances during -- course a year work wouldn't write a lot the last couple years. The -- Jordan called him back an element. -- let the racetrack. Spinning some time with my hands and listening to a lot of things that site it when people come to trackside. One key thing here is that. Hey you know I first time of the race looking to try to kitchen with more more runner Tony Stewart while parliament to. You when he that can -- you know. And you hate to -- rights and you not let. Because a lot of drivers because of their commitment. To sponsors and their race -- they'll spend a lot of time with Hansen and I know that your weblog Portland's. But the one element I think we've gotten -- for a is that drivers actually and the one place -- place with these guys yeah everybody's tweaking. Internet that happening to others sponsor commitments which I know he's he's in this important. But that one thing it is looking to connect with a legit corner Jimmy house. Or Robby -- matter Clinton when it doesn't matter who it is if they're looking for next season especially around. That's what I think we're still Lackey. I really think. -- as hard as they work and as good as they are. If they can do -- take a little extra time during the course of the week after that -- that it. I think it would go a long ways not only help themselves. There really. Running NASCAR that would make -- The one thing we've always claim -- He has. We we are close to -- arts superstars. We go inside the cockpit with a one dropped its obvious oh. -- I look at the World Series what fox is doing with -- hits it on the managers and opportunities hopman and make you feel plus the game. That's what we -- all long and as a sports fan and I'll like to know what it's not just what you could see. On the that outside I -- inside meet me at citizens. And hot commodity. To be in the locker room and -- who -- Phil Jackson with -- thinking. Well NASCAR somewhat pocket because we listen hand. On the radios we listen to to what's been said you know journalists out there practices. That can access. There's armed with that kind of relationship. That won't be a poor sport. And for that reason I really think if we keep her away. To get these guys excuse me to -- to second next step -- the bat. The way east. I remember when I was -- start that sport and we've now had did head following. -- and we do that but the press who should. Because -- remained constant. And -- talk about Richard. Richard -- is always say. It's all about things it's all about the sport if it's good for the sport in this -- for the fans it's futures game. And I think it's a very novel way to look at. What the sport -- seventh and JPQ hundred wins he's arguably the thinking of our sport. And he understands the importance of the fans to this day. Yet he still signed these things the same way he has to -- can -- he try to remain connected nothing gets what are his wife gets -- great fan place. I'll watch Darrell Waltrip and Dale Earnhardt -- again. -- Have to win a race or forensics and amount and it's time congress for the things. Now we realize because of the number of things we can't we can't allow -- brought here is knowledge passed up like we used him. But. That's a simplistic connection I'm looking for and that's what I think helpers -- get back where it was. In the way needs today. So I really hope and maybe somewhere along -- way you know this will happen it will wanted being you know related are things.

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